It's somewhat surreal seeing the photos you helped cultivate out in the world. It's more surreal when you consider who the images are for. In this case, it's Creative Recreation. When I mention I was on set for this line, random friends came out of the wood work to tell me about how they rock a pair or their uncle works for distribution or they kick back with the owners in southbay. So so strange!
This was my 2nd job as a Digital Tech, a 2 day excursion in downtown LA and a studio out in Venice, CA. You suddenly realize how many looks go into a fashion line (answer: a lot!). All in all, there were 14 looks per day, or closer to 30 for 2 days.
Still, it was something else working between a film crew and their schedule, 8 models, multiple stylists and makeup artists, the art director, and the countless other people on set. What an introduction to the career as a digital tech.
For those who are curious, the shoot was mostly done at 1/160, F/22, ISO 100, with a 580EX Canon Speedlite (provided by me) shot anywhere from 1/8 to 1/2 power, zoomed in from 80mm-105mm for extra pop. I was constantly adjusting the lighting for the photog, who wasn't too familiar using speedlites.
Now for the extra cool shots from the shoot:
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| Paloma Ford Featured on Creative Rec's Website |
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